This award is given to the professional leader who will have demonstrated proven excellence on a project or brand. Award is given according to the following criteria:

1. The candidate must present proven excellence and achievement for a brand; The last 3 years of achievement will only be considered.

2. Brand must have a clear strategy and vision

3. The brand / company must be registered in the country where their offices are based.

4. The candidate has used innovative methods and smart techniques in the project.

5. Highlight the positive impact of his contributions in the related industry sector.